Certified Meeting Professional (CMP) Practice Exam

What phase of data collection assesses participant eagerness before the event?

1. Post-event

2. Pre-event

3. On-site

4. During event

The correct answer is: Pre-event

The correct choice is pre-event, as this phase is specifically focused on gathering information about potential participants’ interests, preferences, and overall eagerness to attend the event. During the pre-event phase, event planners often conduct surveys, polls, or interviews to gauge interest levels, which helps them tailor the content and format of the event to better meet the expectations of the attendees. Understanding participant eagerness in advance allows planners to design a more engaging experience and ensure a higher rate of attendance. This proactive approach can lead to better participant satisfaction and engagement, as expectations are aligned with their preferences. In contrast, the other phases—post-event, on-site, and during event—are primarily concerned with evaluating the success of the event after it has taken place, managing logistics in real-time, or assessing the experience while participants are currently engaged. These phases do not focus on measuring eagerness prior to the event.