Certified Meeting Professional (CMP) Practice Exam

What does an extended header booth typically feature?

1. A header shorter than 20 feet

2. A center extended header

3. Multiple rows of display

4. No extended lighting

The correct answer is: A center extended header

An extended header booth typically features a center extended header, which is designed to provide visibility and branding at a trade show or exhibition. This type of booth configuration includes a prominent header that extends above the display area, often featuring the company’s name and logo. The center placement of the header can effectively draw attention from attendees across the exhibition space, facilitating better engagement and recognition. The design of an extended header is particularly useful in crowded exhibition halls, where it helps the booth stand out among competitors. By being centrally located, it ensures that the branding is visible from various angles, making it easier for potential customers to locate and remember the booth. The other options do not accurately describe features that are characteristic of an extended header booth. For instance, an extended header is quite the opposite of having a shorter header, which would not fulfill the purpose of visibility that an extended design aims to achieve. Additionally, while multiple rows of display could be part of a booth's setup, they do not specifically pertain to the concept of an extended header. Lastly, extended lighting would typically be a component to enhance the visibility of a booth and may accompany an extended header but is not a defining feature of it.